Sunday, May 26, 2013

"There is nothing wrong with America

that cannot be cured with what is right in America.
 ~Bill Clinton
Memorial Day...for us in this shore community, it is the start of a new "season"...Memorial Day means sales, shops opening, traffic, restaurants serving, and the grocery stores are stocked, but we tend to forget those for whom this holiday was designated.  It was known as Decoration Day when it was initially celebrated and honored the Union and Confederate soldiers who died in the Civil War. By the 20th century, Memorial Day had been extended to honor all Americans who died while in the military service, but it does get overshadowed by "summer".  Still, as my opening quote implies, Americans are good...every now and then they just need to be tweaked!
 
We rise to the occasion...from our trials with Sandy along the Jersey shore to the now devastated Oklahoma towns, we survive...we move on...and, in that spirit, we hope our little shop will give you comfort for your mind, body, and soul.  An article in the paper the other day indicated that depression is one of America's leading health issues.  An amazing statistic was noted...Americans spend 7 hours a day in front of a computer screen (big or little as in phone) or TV screen.  The writer, George Ball, is chairman of Burpee (seed company), and he was reflecting on seeing a man rocking back and forth at one of their display gardens after a tour.  "Readying to lead his visitors to the nearby shade garden,  [he] noticed that one of the group still tarried in the sun garden. The lingering visitor, an older gentleman, appeared to be in a trance, his eyes closed, his body rocking to and fro. He thought he was ill, but, when he inquired,  the man said that he was just happy, and the garden is now known as the Happiness Garden."
 
He went on to say that Americans are sacrificing social and family life to a solitary realm with little challenge or stimulation.  That got me thinking about all of those men and women who died for our way of life...does freedom mean tied to a computer or an I-phone? 
 
Echoing on that theme, we are working on creating a Happiness Shop to play off that concept.  When you walk in, we want you to experience a mind, body, and soul retreat...antiques need not be dusty  mussies on the shelves...they can blend with our new line of body lotions and shower gels...from a New Jersey company...B.Witching Bath Co.  They have been featured in many magazines, and I like their mission: "About our simple product packaging:  Waste not. Want not.  Here at B.Witching we don't believe in over packaging with extra boxes, fancy bows, cellophane and the like.  Although many of our customers find our simply elegant, straight to the point packaging quite trendy, we believe it’s the goodness inside that sells every bottle.  As a company whose founder grew up during the Great Depression, we support conservation. Our goal is to keep Mother Nature happy by not creating extra stuff that your trash company needs to dispose of." 
 And the story behind their name is interesting...    "About our company name:
Way back in the day when the company was emerging into the twenty-first century, there was much debate among our family members and ultimately we settled on renaming the company B.Witching Bath Company. In order to dispel any mystery here’s what it means. The “B” stands for Bruce, our family name. “Witching” is a pun on words referring to some old family humor.  Which brings us to the “Bath” part. In some areas of the world a bath is a communal place where people come together to share a cleansing experience.  All jokes aside, we just thought these words sounded nice together and customers liked it, so it stayed with us. "



And, speaking of blending old and new...how about vintage antique wedding cake toppers blended with some B.Witching soothing lotions for a unique shower gift...

 And for more antiques reborn...how about some jewelry repurposed from typewriter keys...

Then, we do have the very traditional...pottery...McCoy is a favorite...old books...the usual but with a decorative twist...

 
 And, we will continue to blend old and new as we design a Happiness Shop for you...but we remember that we are able to do all of this because as Will Rogers said: "We can't all be heroes because somebody has to sit on the curb and clap as they go by."

1 comment:

Guernsey Girl said...

I really enjoyed this post! So original... Do I have your permission to use one of the 'typewriter photos' on my writing blog? Many thanks, Marilyn