Saturday, July 2, 2016

"I didn't get here

by dreaming or thinking about it. I got here by doing it."
~Estée Lauder
That is just a side view of a feed and grain building from 1893 that is about to be reborn in 2016 as a destination for vintage, flowers, workshops, coffee and seltzer bar, and weddings and events extraordinaire. It is located in Tuckahoe, New Jersey, across from what was once a vibrant train station that used to bring folks all the way to Cape May, New Jersey, from the big city!

A 15,616 SF building on 2.5 acres of land will be transformed into Everly.  Michelle Joy, on the right, seen here with Nancy from Captain Scrap's Attic, is the master mind behind Everly.
Nancy and I decided to stop in to wish her well and see what is going on!  We pull up and see the garage doors open and so the adventure begins.
I thought my Independence Day article was appropriate for this adventure since the independent entrepreneur truly represents the fireworks in the retail world.  Without corporate money, the small retailer has to be curious, creative, and a bit crass to develop the dream.  That is why when you deal with the person who owns the business, it is so different from a sales clerk in a big box.  Oh, sure, there are good retail assistants in Pottery Barn, Anthro, or Home Goods, but they get paid whether you buy something or not.  And, come to think of it, do you ever ask a clerk in Anthro if that is their best price...just saying...  
Anyway, take a look at the before pictures...and I will post after for you when she is finished...but I want you to see the work this woman and her posse will be dealing with as they create a destination.



In the midst of years of treasure collecting, you can see pops of clarity...
A hallway leads to an area where weddings and parties can be staged... 
These are the outside entrances from this section of the building...it allows for wedding parties to have access to both indoor and outdoor events...and then there is what I am calling the "I Do" tree that stands proudly out there.


This will be the coffee and seltzer bar, and the kitchen is ready for a master chef to bring it back to life.

 You can see remnants of her former Linwood shop Primrose floating around...




And there are traces of the building's former life...
And, of course, more treasures waiting to be "curated"!







Here is the crew taking a lunch break...
I imagine one day that they look forward to sitting on the porch and celebrate the everlasting joy of Everly!
In the meantime, keep up with the progress on the Facebook page...Everly...
"Twenty years from now, you will be more disappointed by the things that you didn't do than by the ones you did do, so throw off the bowlines, sail away from safe harbor, catch the trade winds in your sails. Explore, Dream, Discover." 
~Mark Twain

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